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WHY I DESIGN …

When I was a little girl, we used to have a family friend who was in show business and every so often they would bring me shopping bags full of fabric scraps from the costumes they used. I would draw designs on my notebook and my mom would sew Barbie Doll dresses for me. Soon after that I graduated to sewing the clothes myself, until there came a point where I had the best dressed Barbies and Cabbage Patch Kids.

At the time, I had no idea what was happening, but looking back, it’s obvious I wanted to create from a very young age.

When I finished High School at age 16, my parents tried to be supportive, but after changing my mind about what I wanted to do about 67 times, they recommended I tried an interim technical course until I figured out what I wanted to do. So, off to learn Fashion Design at the Atelier de Artes Alezard I went. This was way before Photoshop and Illustrator, so I learned the old school fashion design techniques like body proportions, lighting, drapes, materials, and more.

A few years later I was introduced to Adobe products, and my life changed. I’ve been illustrating for various surfaces - textile and paper design primarily.

In 2016 I left my startup job to learn UI Design at The Iron Yard {closed it’s doors in 2018} and learned front-end development as it pertains to web and mobile design, user experiences, personas and design patterns, among others.

I design because I love story telling and getting to know customers to take them through awesome journeys.


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Style guides

Before I start projects, I like to create style guides if they are unavailable. They tend to be a work in progress until the project is finished, but they help maintain things with the correct theme and design patterns.

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ILLUSTRATIONS

I love creating illustrations! This short video shows how I created a fabric design in under 3 minutes. I also created the video. I normally use Adobe Illustrator, and Adobe Photoshop for these types of projects.

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VIDEOs

I create videos and animations using Adobe After Effects primarily, but I also use Adobe Premier Pro, Adobe Photoshop for Gifs and IMovie for some projects depending on the project needs.

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WEBSITES

After completing my UI and UX Design course at The Iron Yard, I was completely equipped to design and improve websites either from the ground-up in GitHub to using various CMSs like WordPress, Vizergy and Squarespace.

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EMAIL DESIGN

I like to create beautiful, completely responsive design to match the content. I’m familiar with the following software: Constant Contact, Mail Chimp, Mad Mimmi and Exact Target which is a Salesforce product.

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APP DESIGN

Design patterns, user experience, personas, usability testing … it all comes together when it comes to mobile design. For this, I use Adobe Illustrator and Photoshop, and create prototypes with Invision App and Marvel App.